What Microsoft Dynamics brings to the table

Tuesday, January 19, 2021

As businesses of all kinds become more tech savvy, the adoption of tools such as Microsoft Dynamics gives companies the opportunity to streamline everything they do – within a single, powerful platform.

For MSPs, Dynamics presents a long term partnership opportunity – offering you the ability to empower your clients in the day-to-day running of their businesses.

Let’s take a closer look at what it brings to the table.

Configurable Cloud

Configurability and flexibility are Dynamics’s leading benefits. While early Dynamics adopters used it through local installations – which often led to dead-end development – the adoption of SaaS models means that Dynamics, in its modern form, takes less time to deploy, has lower running costs, and greater scalability.

These are benefits that every client can tap into – and because Dynamics integrates with the entire Microsoft 365 suite, many of the issues associated with software adoption can be ignored.

Dynamics offers a wide range of applications – meaning it can be used to create both specific customer solutions; or broader, multi-purpose ones. The most common use of Dynamics is as a CRM, but it can also be used as an effective help desk management portal – and even a finance solution.

Solutions As Diverse As Customers

MSPs usually have a diverse client range. Being able to offer tools that companies in almost any situation can use gives IT professionals an excellent opportunity to stand out from the competition.

Of course, the better your clients understand Dynamics, the more expertise you have to offer. Getting to this point will take time – as upskilling new users can be information overload – but the best place to start is with the most common applications – those that your existing customers are going to be able to use with minimal training.

This will shorten the time between in-house training and deployment and give you a great base to leverage further learning as the intricacy of your applications increase.

As an MSP, you’ll know which of your customers could most benefit from Dynamics, either through their scale or the variety of tasks they need to accomplish. Offering them a platform covering many bases can give them building blocks for the future and a system that can grow with them.

This growth is also the basis for creating good customer relationships. Supporting expansion through your own product offerings builds trust – not only in the tool you provide, but in your business, as their provider.


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